PureShaka

Cannabis Retail E-commerce Website Development

PureShaka, sought to launch a new Shopify store to elevate their online sales and customer experience.

Client
PureShaka
Year
2023
Challenge

Challenges included navigating complex regulations surrounding CBD products, establishing trust with potential customers, and ensuring a seamless purchasing process.

Ensuring a seamless purchasing process was vital for retaining customers and encouraging repeat business. This required an intuitive, user-friendly website, a secure checkout process, and efficient shipping and handling practices. Any glitches or delays in this process could lead to customer dissatisfaction and harm the brand’s reputation.

Addressing customer concerns was integral to building a loyal customer base. Providing excellent customer service, being responsive to inquiries, and offering clear and concise product information helped to alleviate any doubts or questions potential customers might have had. This level of attention and care fostered trust and encouraged long-term loyalty.

Goal

Our goal was to ensure customers have a seamless purchasing process and also trust PureShaka to have navigated the regulations surrounding CBD products

With a clear goal and vision, our creative team used customer insights and client data to build trust while developing the eCommerce website. We conducted market research and user analysis to tailor the user experience, design, and functionality. By creating a user-friendly interface and implementing robust security measures, we ensured a seamless shopping experience. This integrated approach drives conversions and fosters long-term customer loyalty.

Result

The launch of PureShaka's Shopify store led to a significant boost in their online presence and sales performance.

The website’s focus on product education and clear emphasis on quality built trust with customers. Intuitive navigation and a streamlined checkout process resulted in increased conversions and reduced cart abandonment. PureShaka reported positive customer feedback and a growth in their loyal customer base, solidifying their position within the competitive CBD e-commerce market.

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